I-OWON SmartLife ihlose ukusebenzisa ubuchwepheshe besimanje ukuze kukhuthazwe ukusetshenziswa kwamandla ngendlela ephumelelayo, kanye nokudala indawo yasekhaya "eluhlaza, ekhululekile futhi ehlakaniphile", kuthuthukiswe amazinga okuphila futhi ekugcineni kufake isandla enhlalakahleni yabantu.

"Ubuqotho, Impumelelo Nokwabelana" yizindinganiso eziyinhloko i-OWON ebelana ngazo nabalingani bethu bangaphakathi nabangaphandle, ukwakha ubudlelwano bokubambisana obuqotho, ukulwela ndawonye impumelelo ezuzisa bonke kanye nokwabelana ngekusasa eliqhakazile.